SMO stands for Social Media Optimization. SMO is the technique used for brand awareness through social media sites such as community sites, video sites, etc. SMO is to quickly attract the potential customers. SMO is "Going Global" through highly busy networks called social networks.
Popular sites that fits for SMO are:
· Facebook
· Twitter
· ;LinkedIn
· YouTube
· Blogger
· Google+
· Flickr.
SMO Basics
Introduction
Communications Strategy
Viral Marketing
Benefits of SMO
YouTube Marketing
Account Setup
Video Upload
Video Optimization
Ads inside Videos
Facebook Marketing
Account Setup
Capturing Your Story
Groups
Pages
· Business Page
· Fans Page
· Organization Page
· Brand page
Networks
Applications
Places
Advertising
Credits
Importing Entries
Moderation
Authentication
Update Management
LinkedIn Marketing
Account Setup
Account Optimization
Groups
Messages
Company pages
Events
Answers
Testimonials
Twitter Marketing
Account Setup
Publicising Username
Demographics
Hash Tags
Retwitting
Direct Messages
Tracking Code
Ghost Writers
Twitiquette
Lists
Advertising
Regular searching for Latest Trends
Use of Sales
Measuring Influence
Tools
Delicious Marketing
Account Setup
Interface Decoder
Navigation Bar
· Bookmarks
· Inbox
· Post
· Settings
· Popular
Share Your Bookmarks
Sharing A Particular Tag
Finding Other Bookmarks
Subscriptions
Linkrolls
Google+ Marketing
Account Setup
Strategies for Social Connection
Integration with Site
Tools
Flickr Marketing
Account setup and activation
Images
Portfolio
Groups
Testimonials and Comments
Information Reuse
Blogging
Creation
Content
Comment
Optimization
Reputation Management
Buzz Generation
Direct Reviews
Reputation Building
· Asking customers for positive reviews
· Offline Deals
Reputation Maintenance
· Asking for help
· Define success
· Focussing on problems
Reputation Recovery
· Ensuring customers defend you from a bad review.
· Responding to negative reviews
· Reducing negative reviews
Project
SMO Training Duration | |||
---|---|---|---|
Weekdays | Mon-Fri | 1.5 hrs/day | 1 month |
Weekends | Sat-Sun | 3 hrs/day | 1 month |